Metode Balance Score Card dalam Peningkatan Efektivitas dan Efisiensi untuk Menghadapi Persaingan Bisnis

https://doi.org/10.36441/mae.v1i1.79

Authors

  • Reko Saprianto Fakultas Ekonomi Universitas Darma Persada
  • Jefri Lukito Fakultas Ekonomi Universitas Bung Karno Jakarta
  • Titik Purwanti Fakultas Ekonomi Universitas Widya Dharma Klaten
  • Endang Wulandari Fakultas Ekonomi Universitas Sahid Jakarta

Keywords:

balance score card, efektivitas, efisiensi, persaingan bisnis

Abstract

Balance score card yang diperkenalkan Norton dan Kaplan pada tahun 1992 membawa angin segar ke perusahaan atau organisasi bisnis untuk diterapkan untuk mencapai hasil yang diinginkan dan diharapkan dalam pencapaian tujuan, target, dan kinerja. Penerapan balance score card akan mengarah pada efisiensi dan efektifitas pencapaian visi dan strategi sehingga kepekaan bisnis terhadap lingkungan dapat tercapai. Dengan demikian kualitas, layanan, kreativitas, inovasi dan keunggulan kompetitif dapat tercipta. Oleh karena itu, balance score card harus diterapkan secara konsisten, focus, dan meningkat berkelanjutan.

References

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Jakarta : Gramedia Pustaka Utama.

Mulyadi. 2007. Sistem Terpadu Pengelolaan Kinerja Personal Berbasis Balance Score Card.

Yogyakarta : Sekolah Tinggi Ilmu Manajemen YKPN.

Issue

Vol. 1 No. 1 (2018): Management and Accounting Expose 2018

Section

Artikel
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